Big Fish in a small pond

                           
                                                   "Big Fish in a small pond"

Zinex Zign Express Advertisng already validated its product within the local marketplace and has proven that the unit economics are sustainable, despite the number of economic challenges in the market to increase prices, this trend was mitigated by intense competition in apparel industry and advertisng in the Philippines, Zinex Zign Express Advertising bridge its consumer's hankering desire for highly localized Zinex Zign products that can compete in the new market and invades new oppurtunities in other possible medium. as per research done, strong consumer confidence and growth spending is ensured and other possible area not in Zamboanga is a perfect market targeting by Zinex for start ups. In line with the growing popularity of social media such as facebook, Twitter, Instagram, Linkdin and rising usage of advent gadgets such as smartphones, tablets and similar devices, the internet has become an increasingly important marketing platform and distribution channels for apparel companies globally in recent years. This trend continued to gain momentum for companies like Zinex Zign Express Advertising that are selling products online through their  facebook page (zinex zign express). Zinex is looking forward to provide blind drop-shipping that allow today’s small retail business owners to provide products to their end-user customer without having to take on the burden of warehousing products. For local and national distribution, Zinex is looking forward to partner with (LBC) as they want to move via  LBC (Luzon Brokerage Company) or Black Arrow (SHOPEE) logistics and soon for international distribution to provide rapid ground delivery service to almost every delivery point in the United States. which allows provisions of a more personalised and in-depth shopping experience or via third-party internet platforms such as Lazada and shopee, which offers the potential for a wider distribution reach.

Zinex Zign Express goes beyond it norms of developmental stage as they focused in marketing management, This development means that Zinex are fusing physical and digital stores to integrate all of their activities in a centralised IT infrastructure. The challenge is to make sure that customers get the same information and have a similar experience at every so-called touchpoint with Zinex products and services. Zinex touchpoints includes website, social media activities, advertising, and brick-and-mortar stores. Zinex organizational resources is to develop and implement the best possible strategy in order to reach its desired consumer segment with the goal of maximizing sales of a particular product or service.

A decade company from Zamboanga City is about to invade not only Mindanao however looking forward visaya's and luzon,  more importantly, Zinex studied and do research and looked at how they work together to become legible or coherent and how they elicit emotion from consumers.  according to the CEO of Zinex Zign Express Advertising, like Metro Manila is a big city to filled in as he elaborated more into how they will approach the market.  they will associate iconic buildings or monuments and products to define cities. they will bring out city elements with Zinex Zign Express Advertising creativity to influence the imageability of their name in the new market.